Senior Brand Digital & Content Manager

Friday 25 Aug 2023

Ref: 801

Our client, a prominent law firm recognised for its commitment to excellence, is currently seeking a Senior Brand, Digital & Content Manager to oversee and elevate the Firm's branding, creative services, digital strategies, and marketing communications. The ideal candidate will be responsible for developing and executing a comprehensive content strategy aligned with the Firm's strategic objectives.

 

Key Responsibilities:

Crafting and managing brand guidelines to ensure consistent and impactful use of the Firm's branding, with timely refreshes to meet changes in needs. Monitoring and reporting on brand performance.

Establishing and implementing best practices for creating innovative and effective integrated marketing campaigns, while closely collaborating with colleagues to plan and deliver successful campaigns.

Formulating and executing the Firm's content strategy in harmony with its strategic objectives, imparting guidelines and best practices across online and traditional communication channels.

Elevating the Firm's thought leadership initiatives by coordinating compelling content on pertinent topics and market developments, bolstering client engagement through multi-channel promotion.

Amplifying the Firm's digital media presence through website, social media, e-mail, and SEO optimization, including necessary refreshes to enhance stakeholder engagement.

Leading, mentoring, and nurturing a team of brand, creative, and marketing communications professionals globally.

 

The ideal candidate should possess:

A strong grasp of branding, digital strategies, and marketing communications, backed by a proven track record of executing innovative programs and managing teams within a professional services environment.

Experience in implementing integrated plans encompassing brand and content strategy, digital tactics, social media, and SEO.

 

Equal Opportunities

As a responsible business, it is important that we represent the diversity of our people, our clients and our communities. We believe that the firms that thrive are those with the most diverse team; that's why we work so hard to source the best talent from the broadest pool possible. As an equal opportunities employer we strive to accommodate anyone who may have specific needs. If you require reasonable adjustments to be made during the selection process, please talk to a member of the recruitment team so that any required adjustments can be made in advance.